2001

2002

2003

2004

2005

2006

2007

2008

2009

2010

2011

2012

2013

2014

2015

 

 

Education

HSC

Dipolama of Architecture

Design Degree - University of Technology Sydney

Employment

Villa + Villa

Design Clarity

Brandsinspace

UTS

The Uncarved Block

UTS

Professional

Project

Conceptual

Projects

Personal

Projects

/ Interios / Retail

The large furniture retailer was begining to look dated amongst younger compeditors. A fresh perspective aimed to modernise the look and feel of a freedom store and improve on the ‘rats nest’ of the existing circulation paths.

 

After consumer research and a revised brand stratagy the layout of the stores was redifined into distinct zones for each type of shopper with central homewares department and the creation of a new zone where customers could customise their purchases and consult with professional designers.

Selected

 

National Concept

Interiors

Freedom

Brands in Space

2010